I'm Caroline Kirby, Brand Manager at Helms Workshop, a branding and design agency based in Austin, TX, though I work from the Charleston, South Carolina area. I’m passionate about locally roasted coffee, small dive bars, strolling through small neighborhood parks, and enjoying a cold cider on draft.

As a Brand Manager, I act as a bridge between our agency and clients, fully committed to helping achieve your brand’s goals. Internally, I safeguard the creative process, ensuring our teams have the space and strategic insights needed to explore and develop the strongest concepts. I also help ensure our ideas stay on brief and align with our clients' business objectives.

For clients, I maintain constant communication, representing their voice in the room, ensuring goals, feedback, and expectations are clearly conveyed and upheld.